PERSUASION IN BLURBS AS AN ADVERTISING DISCOURSE (AN EXTRACTED RESEARCH OF MASTER DEGREE LETTER)

It is a well-known fact that publishing companies spend much money, time and energy in designing their book covers to attract potential customers. As the first thing people do when they buy or intend to buy a book is looking at its front cover. However, if there is a need to know more about the book...

Full description

Bibliographic Details
Main Author: Dr. Lubna Readh Al-Shekhly Maha Hussein Mohsin
Format: Article
Language:Arabic
Published: College of Education for Women 2019-02-01
Series:مجلة كلية التربية للبنات
Online Access:http://jcoeduw.uobaghdad.edu.iq/index.php/journal/article/view/1130