Navigating sustainable competitive advantage: social and technological challenges and open innovation in creative economy-based traditional markets
Purpose — Innovation and technology introduce businesses to uncertain conditions, necessitating a focus on enhancing competitiveness. This research aims to investigate the impact of social and technological challenges, as well as open innovation, on the sustainable competitive advantage of a creati...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Universitas Islam Negeri (UIN) Mataram, Faculty of Islamic Economics and Business
2023-11-01
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Series: | Journal of Enterprise and Development |
Subjects: | |
Online Access: | https://journal.uinmataram.ac.id/index.php/jed/article/view/8699 |