Navigating sustainable competitive advantage: social and technological challenges and open innovation in creative economy-based traditional markets

Purpose — Innovation and technology introduce businesses to uncertain conditions, necessitating a focus on enhancing competitiveness. This research aims to investigate the impact of social and technological challenges, as well as open innovation, on the sustainable competitive advantage of a creati...

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Bibliographic Details
Main Authors: Nurul Retno Hapsari, Ahmad Zaki, Tiara Juniar Soewardi
Format: Article
Language:English
Published: Universitas Islam Negeri (UIN) Mataram, Faculty of Islamic Economics and Business 2023-11-01
Series:Journal of Enterprise and Development
Subjects:
Online Access:https://journal.uinmataram.ac.id/index.php/jed/article/view/8699