Speakers' choice of frame in binary choice: Effects of recommendation mode and option attractiveness
A distinction is proposed between recommending for preferred choice options and recommending against non-preferred choice options. In binary choice, both recommendation modes are logically, though not psychologically, equivalent. We report empirical evidence showing that speakers recommending for pr...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Cambridge University Press
2009-02-01
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| Series: | Judgment and Decision Making |
| Subjects: | |
| Online Access: | https://www.cambridge.org/core/product/identifier/S193029750000070X/type/journal_article |