Choice Factors When Vietnamese High School Students Consider Universities: A Mixed Method Approach
Higher education around the world and especially in Vietnam is becoming increasingly competitive. Universities apply marketing strategies to student recruitment and get to know their students and prospective students more closely, just as businesses learn about consumer attitudes and behavior. There...
Main Authors: | , , , , |
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Format: | Article |
Language: | English |
Published: |
MDPI AG
2022-11-01
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Series: | Education Sciences |
Subjects: | |
Online Access: | https://www.mdpi.com/2227-7102/12/11/779 |