An Empirical Investigation of Virtual Networking Sites Discontinuance Intention: Stimuli Organism Response-Based Implication of User Negative Disconfirmation

An Empirical Investigation of Virtual Networking Sites Discontinuance Intention: Stimuli Organism Response-Based Implication of User Negative Disconfirmation

The study’s prime objective is to investigate the user discontinuance intention in the shed of the negative disconfirmation of user expectation. The study has derived the theoretical structure from the expectancy disconfirmation theory (EDT) enacted through the stimuli organism response (SOR) framew...

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Bibliographic Details
Main Authors: Weigang Ma, Anum Tariq, Muhammad Wasim Ali, Muhammad Asim Nawaz, Xingqi Wang
Format: Article
Language:English
Published: Frontiers Media S.A. 2022-05-01
Series:Frontiers in Psychology
Subjects:
information disconfirmation
hedonic disconfirmation
discontinuance intention
China
virtual networking sites
Online Access:https://www.frontiersin.org/articles/10.3389/fpsyg.2022.862568/full

Internet

https://www.frontiersin.org/articles/10.3389/fpsyg.2022.862568/full

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