Peculiarities of considering cross-cultural aspect in innovative strategic management of organization

In the article research of considering cross-cultural peculiarities in forming organizational innovation strategy is held. Theoretical model of company's functioning is suggested. Analysis of necessity to consider cross-cultural aspect in strategic management theories is realized on base of its...

Full description

Bibliographic Details
Main Author: K V Egorova
Format: Article
Language:English
Published: Peoples’ Friendship University of Russia (RUDN University) 2011-12-01
Series:RUDN Journal of Economics
Subjects:
Online Access:http://journals.rudn.ru/economics/article/view/11906