Social Media as a Contemporary Communication Tool Between a City and its Users – a Theoretical Approach
Social media have become a standard in contemporary communication. That is especially true for business which jumped at the opportunity to connect with current and prospective customers allowing them to integrate with their favourite brands and products even further. This trend, however, seems to b...
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Format: | Article |
Language: | English |
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Lodz University Press
2019-12-01
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Series: | International Studies: Interdisciplinary Political and Cultural Journal |
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Online Access: | https://czasopisma.uni.lodz.pl/international/article/view/6985 |