A big-data approach for investigating destination image gap in Sanya City: When will the online and the offline goes parted?
Tourism destination images in terms of the gaps between the projected and perceived images are of great significance in the development of destinations. Additionally, the use of big-data in tourism studies remains under-utilized despite the boom in big-data applications and the increasing number of...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
KeAi Communications Co. Ltd.
2021-01-01
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Series: | Regional Sustainability |
Subjects: | |
Online Access: | http://www.sciencedirect.com/science/article/pii/S2666660X21000062 |