The Formation Of Green Buying Strategy On The Scope Of Consumer Decision Making Behavior
As the natural resources are becoming scarce and the concept of environmentalism is on the rise, green buying behavior has increased the attention of many academicians and practitioners as an emerging strategy. In literature, green buying is also titled as environmental consumerism and defined as “p...
Main Authors: | , |
---|---|
Format: | Article |
Language: | English |
Published: |
Akademik Bilişim Araştırmaları Derneği
2013-04-01
|
Series: | Online Academic Journal of Information Technology |
Subjects: | |
Online Access: | https://dergipark.org.tr/tr/pub/ajit-e/issue/54445/740997 |