Ecological marketing and features of its application
The article is devoted to the study of new marketing strategies used in environmental marketing. Environmental issues appear in the press and are on the political agenda in many countries around the world. Society seeks to find a balance between the desire of all consumers to meet their needs and th...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Institute of Economics under the Science Committee of Ministry of Education and Science RK
2020-06-01
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Series: | Экономика: стратегия и практика |
Subjects: | |
Online Access: | https://esp.ieconom.kz/jour/article/view/212 |