Current state and development trends of the national brand of Ukraine

Formulation of the problem. Informatization of society is one of the decisive factors of modernization of the economy and the guarantee of Ukraine's integration into the world community. Countries that regularly worry about innovation in the application of marketing methods and tools for promot...

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Bibliographic Details
Main Author: Olha Shulha
Format: Article
Language:English
Published: Hryhorii Skovoroda University in Pereiaslav 2023-03-01
Series:Економічний вісник університету
Subjects:
Online Access:https://economic-bulletin.com/index.php/journal/article/view/960