Studying the Mediator Role of Religious Orientation on the Customer Loyalty Model
Various factors affecting customer`s loyalty such as quality, trust, credibility and perceived risk. It seems that customer`s religious orientation effect on the effectiveness of these variables on their loyalty. The aim of the present research is to assess the role of religion orientation in relati...
| Main Authors: | , , |
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| Format: | Article |
| Language: | fas |
| Published: |
University of Isfahan
2017-05-01
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| Series: | تحقیقات بازار یابی نوین |
| Subjects: | |
| Online Access: | http://nmrj.ui.ac.ir/article_21454_319dc77cb93b1a33c092a90b59609bac.pdf |