Marketing Strategy of Sharia Pawn Products in Attracting Customer Interest

The marketing strategy between sharia and conventional is very different in the process, but has the same goal, namely how to increase the number of customers. This study aims to determine the marketing strategy of sharia pawn products in attracting customers at the BMT Nu Pragaan Sumenep branch. Th...

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Bibliographic Details
Main Authors: Mujibno, Sasi Rohmah Awalia
Format: Article
Language:English
Published: Ekonomi Syari'ah, STAI Muhammadiyah Tulungagung 2022-11-01
Series:Eksyar: Jurnal Ekonomi Syari'ah dan Bisnis Islam
Subjects:
Online Access:https://ejournal.staim-tulungagung.ac.id/index.php/eksyar/article/view/348