Impact of social media analytics on digital innovation
This paper explores the creation of value with the interactions of consumer and expert stakeholders in digital innovation ecosystems. We look at this by using the methodological strategy of social media Analytics that is an interdisciplinary approach which seeks to combine, expand and adapt techniqu...
Main Authors: | Ashapurna Debikumari Roy, Krantikola Omritokumari Das |
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Format: | Article |
Language: | English |
Published: |
Czech Technical University in Prague
2022-12-01
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Series: | Business & IT |
Subjects: | |
Online Access: | http://bit.fsv.cvut.cz/issues/01-22/full_01-22_06.pdf |
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