Identification and Prioritization of Criteria of Citizen Relationship Management in Governmental Organizations
Citizen Relationship Management is a novel approach for public sector and governmental organization to improve their services and to achieve citizen satisfaction. The main purpose of this study is to identify and prioritize customer segmentation in governmental organizations. For the reason, based o...
| Main Authors: | , , |
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| Format: | Article |
| Language: | fas |
| Published: |
University of Tehran
2015-09-01
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| Series: | مدیریت دولتی |
| Subjects: | |
| Online Access: | https://jipa.ut.ac.ir/article_56991_50a816f85786d163b5188c08b11f3b08.pdf |