Sharing as an Aspect of Customer Behaviour of Digital Natives in Poland
The aim of the paper is to explore different dimensions of sharing as an element of customer behaviour of Digital Natives in Poland. In the paper the results of qualitative and quantitative survey conducted among students of the Czestochowa University of Technology (CUT). In the paper the idea of sh...
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Format: | Article |
Language: | English |
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University of Miskolc
2015-12-01
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Series: | Theory, Methodology, Practice |
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Online Access: | https://doi.org/10.18096/TMP.2015.02.04 |