Comparison of the Impacts of Aspects of Prospect Theory on WTP/WTAEstimated in Preference and WTP/WTA Space

The importance of willingness to pay (WTP) and its counterpart willingness to accept (WTA), in the evaluation of policy measures has led to a constant stream of research examining survey methods and model specifications seeking to capture and explain the concept of marginal rates of substitution as...

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Bibliographic Details
Main Authors: John M. Rose, Lorenzo Masiero
Format: Article
Language:English
Published: TU Delft OPEN Publishing 2010-12-01
Series:European Journal of Transport and Infrastructure Research
Online Access:https://journals.open.tudelft.nl/ejtir/article/view/2898