Online purchasing in Serbia during the covid pandemic

Internet-based purchasing (online purchasing) in the Republic of Serbia is analyzed, comparing the period before the Covid-19 pandemic versus afterwards, aiming to discover the effect of the pandemic on customer behavior during online purchasing. A sample of 217 individual shoppers from Serbia has b...

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Bibliographic Details
Main Authors: Hamzagić Sanin, Đokić Aleksandar, Jovičić Aleksandar
Format: Article
Language:English
Published: University Dzon Nezbit 2023-01-01
Series:Megatrend Revija
Subjects:
Online Access:https://scindeks-clanci.ceon.rs/data/pdf/1820-3159/2023/1820-31592303025H.pdf