THE EVOLUTION OF THE HEADLINE – FROM PRINT TO PATTERNS AND VIRALITY (AN OVERVIEW OF RESEARCH IN ENGLISH AND BULGARIAN)

The present article deals with the differences between headlines in the media of print and the qualitatively new phenomenon that is the web or online headline. The article begins with an overview of the discussion of the nature of print headlines in both English-language and Bulgarian-language liter...

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Bibliographic Details
Main Author: Radostina Iglikova
Format: Article
Language:English
Published: Konstantin Preslavsky University of Shumen 2018-11-01
Series:Studies in Linguistics, Culture, and FLT
Subjects:
Online Access:http://silc.shu.bg/images/issues/2018/vol4/SILC_2018_4_055-069_15_EN.pdf