Digitalization of Business Development Marketing Tools in the B2C Market
With the development of a new stage of the industrial revolution, the importance of digitalization of business development tools is growing. The purpose of this article is to study the applied aspects of digital marketing tools usage for business development in the B2C market. To achieve the purpose...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | fas |
| Published: |
University of Tehran
2023-01-01
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| Series: | Journal of Information Technology Management |
| Subjects: | |
| Online Access: | https://jitm.ut.ac.ir/article_90740_2dc7c64f4d84dc1be3d51c6accc5f811.pdf |