LOCUS OF CONTROL THEORY IN TREATING TOURIST BEHAVIOR: THE THEORY ROOTS AND RESEARCH DIRECTION IN DESTINATION BRANDING FIELD

LOCUS OF CONTROL THEORY IN TREATING TOURIST BEHAVIOR: THE THEORY ROOTS AND RESEARCH DIRECTION IN DESTINATION BRANDING FIELD

We aim to shed light on this issue by reviewing the roots and development of the locus of control theory. Moreover, we will introduce how we can use this development, in theory, to provide a new research direction in the tourism service field. A theory-based review was conducted to investigate the...

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Bibliographic Details
Main Authors: Mohamed Ahmed GOUDA, Amany E. SALEM, Mostafa A. ABDELMOATY, Sanaa MABROUK, Mohamed Y. HELAL, Amal Salah Darder MOHAMED, Hala Ahmed Dafaalla KARAR, Elham Farouq Ali MOHAMMED, Khaled GHAZY
Format: Article
Language:English
Published: Editura Universităţii din Oradea 2023-06-01
Series:Geo Journal of Tourism and Geosites
Subjects:
locus of control
attribution theory
tourist attribution
tourist behavior
tourism destination
Online Access:https://gtg.webhost.uoradea.ro/PDF/GTG-2-2023/gtg.47222-1054.pdf

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