Studying the Relationship Between Entrepreneurial Marketing Mix and Organizational Learning in Isfahan Gas Company

The aim of this paper was to study the relationship between entrepreneurial marketing mix (purpose, practices, process and people) and organizational learning in Isfahan Gas Company. In this study population is 317 personal of Isfahan Gas Company. Data for this descriptive study was collected from 1...

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Bibliographic Details
Main Authors: shiva hamidipour, ali shaemi, hadi teimouri, azarnoosh ansari
Format: Article
Language:fas
Published: University of Isfahan 2015-09-01
Series:تحقیقات بازار یابی نوین
Subjects:
Online Access:http://uijs.ui.ac.ir/nmrj/browse.php?a_code=A-10-2025-1&slc_lang=en&sid=1