Ethos numérique et image de candidat dans les campagnes électroniques : le cas des élections israéliennes de 2013
This article explores the rhetorical dimensions of electronic campaigns and particularly focuses on the specificity of candidate images construction on social networks. The analysis of Facebook activity of three prominent candidates during the 2013 Israeli Elections, uncovers three discursive strate...
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| Format: | Article |
| Language: | fra |
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Pléiade (EA 7338)
2016-07-01
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| Series: | Itinéraires |
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| Online Access: | http://journals.openedition.org/itineraires/3039 |