Identification of effective factors on customer loyalty with mobile industry

Customers or clients are counted to be reasons for existence and continuation of life of every organization and, therefore, it is essential to review various aspects of customer satisfaction. Many customers may seem to be satisfied but they may switch to competitor companies for various reasons. Loy...

Full description

Bibliographic Details
Main Authors: Soheila Sardar Donighi, Somayeh Davarpanah
Format: Article
Language:English
Published: Growing Science 2013-08-01
Series:Management Science Letters
Subjects:
Online Access:http://www.growingscience.com/msl/msl_2013_235.pdf