Alcohol Advertising in Sport and Non-Sport TV in Australia, during Children's Viewing Times.

Estimate the amount of alcohol advertising in sport vs. non-sport programming in Australian free-to-air TV and identify children's viewing audience composition at different times of the day. Alcohol advertising and TV viewing audience data were purchased for free-to-air sport and non-sport TV i...

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Bibliographic Details
Main Authors: Kerry S O'Brien, Sherilene Carr, Jason Ferris, Robin Room, Peter Miller, Michael Livingston, Kypros Kypri, Dermot Lynott
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2015-01-01
Series:PLoS ONE
Online Access:https://doi.org/10.1371/journal.pone.0134889