Customers' typology in medical tourism
This research is performed to identify the effective solutions forattracting medical tourists and making them loyal. Hence, afterstudying theoretical background and reviewing literature, the effectivefactors on choosing destination were gathered regarding supply anddemand model of medical tourism. T...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | fas |
| Published: |
Allameh Tabataba'i University Press
2015-10-01
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| Series: | Muṭāli̒āt-i Mudīriyyat-i Gardishgarī |
| Subjects: | |
| Online Access: | https://tms.atu.ac.ir/article_1356_2daea752f714e0b1769b2cad540b1d35.pdf |