The Behavior of the Citizens from Cluj-Napoca Regarding Advertising
<p>This article strives to identify the Cluj- Napoca citizens’ attitude towards advertising. The analysis concludes, based on an empirical study, that the citizens of the third millennium from Cluj-Napoca have a positive attitude with regard to advertising.</p>
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| Format: | Article |
| Language: | English |
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Babes-Bolyai University, Cluj-Napoca
2006-02-01
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| Series: | Transylvanian Review of Administrative Sciences |
| Online Access: | https://rtsa.ro/tras/index.php/tras/article/view/231 |