Advertising Special Project in Online Media: Characteristics of Phenomenon in Russian Research
A review of Russian studies, which are devoted to the study of the content and structural features of advertising special projects, is made. This phenomenon is at the intersection of multimedia journalism, digital marketing and Public Relations. It has not yet received a clear definition and does no...
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| Format: | Article |
| Language: | Russian |
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Tsentr nauchnykh i obrazovatelnykh proektov
2022-10-01
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| Series: | Научный диалог |
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| Online Access: | https://www.nauka-dialog.ru/jour/article/view/4086 |