MUSICAL ARRANGEMENT OF MEDIA ADS
The music-compositional principles of commercial and political advertising and also the self-promotion of electronic media (radio, television, Internet) are considered in this mediatext: from the elementary beeps, symbolic functions, emblems/logos and musical brands to the sound engineering technolo...
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| Format: | Article |
| Language: | English |
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Mediamusic, LLC
2015-01-01
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| Series: | Mediamuzyka |
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| Online Access: | http://mediamusic-journal.com/Issues/4_1.html |