Service quality evaluation in the perception of the wine tourist with Fuzzy Logic and Ideal Solutions

This article solves a multidimensional problem in order to evaluate the satisfaction of the wine tourist that visited a winery located in the South of Brazil, employing a method based on fuzzy logic. Thus, a synthetic index of satisfaction is calculated for a group of segments in which we are inter...

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Bibliographic Details
Main Authors: Joao Batista de Freitas, Juan Carlos Martín, Concepción Román
Format: Article
Language:English
Published: Instituto de Investigación Social y Turismo 2017-03-01
Series:PASOS Revista de Turismo y Patrimonio Cultural
Subjects:
Online Access:http://ojsull.webs.ull.es/index.php/Revista/article/view/1101