ANTESEDEN DAN KONSEKUENSI BRAND EXPERIENCE SEKOLAH SWASTA: STUDI EMPIRIS PERILAKU SISWA SMA XYZ DI MEDIA SOSIAL [ANTECEDENTS AND CONSEQUENCES OF PRIVATE SCHOOL BRAND EXPERIENCE: AN EMPIRICAL STUDY OF XYZ HIGH SCHOOL STUDENTS' BEHAVIOR ON SOCIAL MEDIA]

Technology, especially the internet, is becoming the main platform and source of learning, so students understand more about the internet and social media and this can be an experience they feel so that it is likely to be expressed on social media. Schools can see opportunities to be able to attract...

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Bibliographic Details
Main Authors: Selvi Esther Suwu, Ferdi Antonio
Format: Article
Language:English
Published: Universitas Pelita Harapan 2024-01-01
Series:Polyglot: Jurnal Ilmiah
Subjects:
Online Access:https://ojs.uph.edu/index.php/PJI/article/view/6568