The Effect of Perfectionism on Consumers’ Intentions to Purchase Imperfect Products
Perfectionism is an important personality trait that affects people’s behavior, especially consumption behavior. In our study, we aimed to investigate whether perfectionists show different preferences in their consumption choices compared with non-perfectionists and to explore the potential psycholo...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
MDPI AG
2023-03-01
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Series: | Behavioral Sciences |
Subjects: | |
Online Access: | https://www.mdpi.com/2076-328X/13/3/269 |