Consumers’ preference and willingness to pay for enriched snack product traits in Shashamane and Hawassa cities, Ethiopia
Abstract This study investigated the consumers’ preference and willingness to pay for enriched snack product traits. Using a choice experiment framework, we generated 8400 observations from a random sample of 700 respondents in Shashamanne and Hawassa city administrations. Taste parameters and heter...
Main Authors: | Jemal Ahmed, Tewodros Tefera, Girma T. Kassie |
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Format: | Article |
Language: | English |
Published: |
SpringerOpen
2020-05-01
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Series: | Agricultural and Food Economics |
Subjects: | |
Online Access: | http://link.springer.com/article/10.1186/s40100-020-00157-1 |
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