Impact and Costs of Incentives to Reduce Attrition in Online Trials: Two Randomized Controlled Trials

BackgroundAttrition from follow-up is a major methodological challenge in randomized trials. Incentives are known to improve response rates in cross-sectional postal and online surveys, yet few studies have investigated whether they can reduce attrition from follow-up in online trials, which are par...

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Bibliographic Details
Main Authors: Khadjesari, Zarnie, Murray, Elizabeth, Kalaitzaki, Eleftheria, White, Ian R, McCambridge, Jim, Thompson, Simon G, Wallace, Paul, Godfrey, Christine
Format: Article
Language:English
Published: JMIR Publications 2011-03-01
Series:Journal of Medical Internet Research
Online Access:http://www.jmir.org/2011/1/e26/