Interview with Olga Kolo. Territorial Governance and Place Branding
In the present age of globalisation, urban and territorial policies make use – among others – of tools related to the so-called Place Branding practices, in Europe and worldwide. Such a process implies the activation of a complex governance activity addressed to a broad target audience, in order to...
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| Format: | Article |
| Language: | English |
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Università di Napoli Federico II
2022-12-01
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| Series: | Fuori Luogo |
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| Online Access: | http://www.serena.unina.it/index.php/fuoriluogo/article/view/9318 |