Representasi Maskulinitas dalam Iklan
The phenomenon of hegemonic masculinity have been well understood, despite the fact that mass media in general and advertisement in particular, is a medium for contestation between masculinity and feminity. This article shows that, new feature of masculinity has come due to the adaptation of feminit...
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| Formato: | Artículo |
| Lenguaje: | English |
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Universitas Gadjah Mada
2004-07-01
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| Colección: | JSP: Jurnal Ilmu Sosial dan Ilmu Politik |
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| Acceso en línea: | https://jurnal.ugm.ac.id/jsp/article/view/11056 |