Willingness to Pay for Uncertainty among Consumers

In this paper, we report on the result of interviews conducted among consumers of blind boxes. First, the definition of blind boxes, are the products which contain uncertain single good inside along a series, which means uncertainty plays an important role in the product, and consumers might get the...

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Bibliographic Details
Main Author: Liu Virginia
Format: Article
Language:English
Published: EDP Sciences 2023-01-01
Series:SHS Web of Conferences
Subjects:
Online Access:https://www.shs-conferences.org/articles/shsconf/pdf/2023/18/shsconf_fems2023_01065.pdf