Willingness to Pay for Uncertainty among Consumers
In this paper, we report on the result of interviews conducted among consumers of blind boxes. First, the definition of blind boxes, are the products which contain uncertain single good inside along a series, which means uncertainty plays an important role in the product, and consumers might get the...
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Format: | Article |
Language: | English |
Published: |
EDP Sciences
2023-01-01
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Series: | SHS Web of Conferences |
Subjects: | |
Online Access: | https://www.shs-conferences.org/articles/shsconf/pdf/2023/18/shsconf_fems2023_01065.pdf |