Pre-suasive and persuasive strategies in the tweets of the Saudi Ministry of Health during the 2020 coronavirus pandemic: A corpus linguistic exploration
In this study, we assess the applicability and usefulness of a particular theoretical framework for qualitative analysis of communicative strategies in discourses from beyond the English language. The theory in question is Cialdini's model of persuasion (and the related concept of pre-suasion)....
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Frontiers Media S.A.
2022-09-01
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| Series: | Frontiers in Communication |
| Subjects: | |
| Online Access: | https://www.frontiersin.org/articles/10.3389/fcomm.2022.984651/full |