Evaluating a Pricing Model in a Two-level Supply Chain by Integrating Traditional and Modern Channels with the Return Policy

Objective: This study focuses on analyzing a pricing problem within a two-echelon supply chain, comprising a manufacturer and multiple retailers. It also explores the integration of various channels, including traditional, electronic, and omni-channels such as "Buy-Online-Pickup-in-Store",...

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Bibliographic Details
Main Authors: Ghazaleh Saboori, Gholam Reza Nasiri, Hossein Salehi
Format: Article
Language:fas
Published: University of Tehran 2023-03-01
Series:مدیریت صنعتی
Subjects:
Online Access:https://imj.ut.ac.ir/article_92740_031b0d471a83f547aad55921d8959656.pdf