Semiophores in Multimodal Communication: Verbal and Visual Representation of Cultural Values. Soviet and British Candy Wrappers of the Latter Half of the 20th Century as a Case Study
The article considers complex semiophore analysis of Soviet and British candy wrappers representing social and cultural development of Soviet and British society in a certain period of time. Examination of non-trivial research material, definition of the term semiophore and the development of a comp...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Peoples’ Friendship University of Russia (RUDN University)
2021-12-01
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Series: | RUDN Journal of Language Studies, Semiotics and Semantics |
Subjects: | |
Online Access: | http://journals.rudn.ru/semiotics-semantics/article/viewFile/29892/20238 |