A comparative analysis of the evolution of the business internationalization process: the Western Balkans and the EU member states in CEE
The term internationalization has been mainly used to show the expansion of economic activities of firms outside of their home country where they aim at capturing a bigger market. The Central and Eastern Europe region has gone through a process of market transition over the past few decades, yet the...
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Format: | Article |
Language: | English |
Published: |
Alexandru Ioan Cuza University of Iasi
2023-03-01
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Series: | CES Working Papers |
Subjects: | |
Online Access: | https://ceswp.uaic.ro/articles/CESWP2022_XIV4_MIS.pdf |