DEVELOPMENT OF A DIGITAL MARKETING MODEL THROUGH E-CATALOGUE BASED ON QR-CODES FOR INCREASING THE COMPETITIVENESS OF SMES WITH DISABILITY IN DENPASAR CITY

This research aims to develop a digital marketing model for E Catalog using a QR Code to create user needs, assessments from expert validators, and participants' understanding and evaluation of their use. In this study, the type of research used is the type of research development Research &...

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Bibliographic Details
Main Authors: Adiningrat G.P., Fakhrurozi R.N., Dewi N.I.K., Riyasa I.A.P.W.
Format: Article
Language:English
Published: iVolga Press 2023-10-01
Series:Russian Journal of Agricultural and Socio-Economic Sciences
Subjects:
Online Access:http://rjoas.com/issue-2023-10/article_04.pdf