The influence of culture on the language of business companies’ self-presentations on Spanish and Russian websites
This article deals with the problem of intercultural business communication between Spaniards and Russians and aims at identifying the possible points of misunderstanding between the representatives of the two countries at the moment of introducing their companies, and designing a set of strategies...
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| Format: | Article |
| Language: | English |
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Asociación Europea de Lenguas para Fines Específicos
2017-04-01
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| Series: | Ibérica |
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| Online Access: | http://www.aelfe.org/documents/33_02_IBERICA.pdf |