Neuroeconomic Conditioning of the Influence of a Market Demand of Consumers on an Innovative Character of Polish Companies

The aim of the article is an identification of key sources of an innovative character and their conditioning in contemporary Polish economy. In the discussion, it is stated that consumers – the smallest, but the most numerous economic unit – through their expectations of the way / form of meeting th...

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Bibliographic Details
Main Author: Anna Gardocka-Jałowiec
Format: Article
Language:English
Published: University of Economics and Human Sciences in Warsaw 2011-03-01
Series:Contemporary Economics
Online Access:http://ce.vizja.pl/en/download-pdf/id/203