The motif of billboard texts of adverts in four cities: Apropos of Bantu and African languages

Advertising, which is but one link in the value chain of marketing, is the hallmark of the postmodern world, ubiquitous and dominant in all public spaces and spheres of life. A random count of billboards, posters, and electronic and digital advertisements can attest to this without recourse to syste...

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Bibliographic Details
Main Author: Nhlanhla Maake
Format: Article
Language:English
Published: AOSIS 2023-12-01
Series:Inkanyiso
Subjects:
Online Access:https://inkanyisojournal.org/index.php/ink/article/view/30