Emotional Experience and Conative Loyalty: The Mediating Role of Revisit Intention

This purpose of this study is to empirically investigate the influence of emotional experience and intention to revisit on conative loyalty, as well as the role of intention to revisit as a mediator between emotional experience and conative loyalty. The population of this research was the visitors o...

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Bibliographic Details
Main Authors: Selfi Laela Sari, Burhanudin Burhanudin
Format: Article
Language:Indonesian
Published: Universitas Merdeka Malang 2023-06-01
Series:Jurnal Manajemen Dan Kewirausahaan
Subjects:
Online Access:https://jurnal.unmer.ac.id/index.php/jmdk/article/view/10194