Role of location in the attendance and spending of Festinos

The purpose of this research was to identify the determinants of spending by the visitors at Innibos, Vryfees en Kierieklapper arts festivals with special focus on the different locations, using the same questionnaire and methodology. The survey measured the attendance and spending of differen...

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Bibliographic Details
Main Authors: Veronique Labuschagne, Melville Saayman-TREES
Format: Article
Language:English
Published: AfricaJournals 2014-01-01
Series:African Journal of Hospitality, Tourism and Leisure
Subjects:
Online Access: http://www.ajhtl.com/uploads/7/1/6/3/7163688/artcile_20_vol._3_1.pdf