OPTIMIZATION OF THE STRATEGIC MANAGEMENT PROCESS AT THE LEVEL OF THE ECONOMIC ENTITY

The dynamics and uncertainty of the business environment force economic entities to design a strategic action plan aimed at long-term business survival. The formulation of the vision and mission of an economic entity is an important stage in the strategic planning process, being considered the fo...

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Bibliographic Details
Main Authors: CRISTINA MIHAELA IONESCU(HARALAMBIE), GEORGE ALIN HARALAMBIE
Format: Article
Language:English
Published: Journal of Smart Economic Growth 2023-12-01
Series:Journal of Smart Economic Growth
Online Access:https://jseg.ro/index.php/jseg/article/view/247