Logistic services as a competitive means – segmenting the retail market for softwood lumber

Softwood lumber has been considered traditionally as commodity. Subsequently brand names and trademarks were of subordinate value and competition was based on price. Recently, retailers have grown substantially and are forcing their suppliers to improve the production and delivery of products. A...

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Bibliographic Details
Main Author: Gustafsson, Åsa
Format: Article
Language:English
Published: Finnish Society of Forest Science 2003-01-01
Series:Silva Fennica
Online Access:https://www.silvafennica.fi/article/487