Pengaruh Kualitas Produk layanan dan Citra Merek (Brand Image) Terhadap Loyalitas Melalui Kepuasan Sebagai Variabel Intervening Pada Pengguna Simcard IM3 (Studi Pada Mahasiswa Jurusan Administrasi Bisnis FISIP Undip)

The fast development of information technology has been giving positive impact on its users. This is very enough perceived in the sector of communication. The distance-separated people can still communicate without experiencing obstacles and difficulties. The easiness in communicating is perceivedly...

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Bibliographic Details
Main Author: Widayanto Widayanto
Format: Article
Language:English
Published: Department of Business Administration, Diponegoro University 2018-09-01
Series:Jurnal Administrasi Bisnis
Subjects:
Online Access:https://ejournal.undip.ac.id/index.php/janis/article/view/22690